Learn to prepare and carry out a successful business plan. Topics include developing a mission statement, conducting market analysis, developing marketing strategies, preparing financial projections and estimating capital resource requirements. You will get hands-on guidance in launching a...
Focus on utilizing search engines to draw targeted customer traffic to a website. Employ proven Search Engine Optimization (SEO) techniques. Create effective mobile marketing, Pay-per-click advertising, Google AdWords, Google Analytics, and Website Copywriting.