A veteran of small business creation, Alex Plotkin joined the SBDC in 2013, after more than a decade of building his own small businesses. A graduate of the Honors Business Program at The University of Texas with a Master of Business Administration from University of California – Los Angeles, Alex served as chief financial officer for Streetball Partners International, organizers of the Hoop-It-Up 3-on-3 basketball tournaments, until that business was sold.
Maximize Your Digital Marketing Strategy in 2021 A recent survey of 2,500 digital marketers revealed that email marketing generates the highest ROI, followed by content marketing, social media marketing, and...
While there are several business valuation approaches and many valuation methods, the most commonly used and accepted method is the Multiple Of Seller’s Discretionary Earnings (Seller’s Discretionary Cash) Method. SDE...
Finding Your Niche and Pricing for It Why Niche and Pricing Sales have been down everywhere. We are slowly emerging from a pandemic. We have a new president. Why are...
Why Sales Strategy is so Critical Recently, SalesXceleration took a look at the current state of sales within the small-to-medium-sized business community, and what was found was plenty of room...
Are there benefits to being small? If you’re asking yourself if your business can qualify for SBA perks, you aren’t alone. Are there benefits to being small? Your business...
Building Sales, Loyalty and Trust Doing Business in Difficult Times Operating a business during the COVID-19 Pandemic may be the most challenging experience of your lifetime. You may have had...
How to Add Top Line Sales Using Your Current Database How many times have you said to family and friends: “If only I had more foot traffic”? If you’ve been...
Right Person Right Time Hiring a new employee is both exciting and terrifying! We know that having the right people on the team is critical to successand for that very...