Maximize Your Digital Marketing Strategy in 2021 A recent survey of 2,500 digital marketers revealed that email marketing generates the highest ROI, followed by content marketing, social media marketing, and...

While there are several business valuation approaches and many valuation methods, the most commonly used and accepted method is the Multiple Of Seller’s Discretionary Earnings (Seller’s Discretionary Cash) Method.  SDE...

Finding Your Niche and Pricing for It Why Niche and Pricing Sales have been down everywhere.  We are slowly emerging from a pandemic. We have a new president.  Why are...

Why Sales Strategy is so Critical Recently, SalesXceleration took a look at the current state of sales within the small-to-medium-sized business community, and what was found was plenty of room...

Building Sales, Loyalty and Trust Doing Business in Difficult Times Operating a business during the COVID-19 Pandemic may be the most challenging experience of your lifetime. You may have had...

How to Add Top Line Sales Using Your Current Database  How many times have you said to family and friends: “If only I had more foot traffic”? If you’ve been...

Right Person Right Time Hiring a new employee is both exciting and terrifying! We know that having the right people on the team is critical to successand for that very...

  Build Your Ideal Customer Profile When you think of your ideal customer, what comes to mind? Is it anyone who wants to buy your products or services? Actually, that...

Putting Our “People” Game Face On – Getting Stronger as We Emerge from the Pandemic COVID Threats From the broad view of all my clients and my 30 years of...

  It might seem a bit crazy to think that something as complicated as success and the hospitality industry can be reduced down to a simple 6 step process to successful...